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Platinum Deluxe® brand families started in 2012. Sold in more than 35 countries and territories, Platinum Deluxe® represents supreme luxury and transformative, high-performance skincare. Platinum Deluxe® is one of the most innovative and sought-after moisturizers, which was inspired by Shmuel Ovadia to help women keep their skin looking youthful and blemish free. Since then, it has evolved into what can only be described as a legend. Today, Platinum Deluxe® offers a complete range of facial skin care and body products. For More Information Platinum Deluxe cosmetics introduces the Platinum Collection